An AI sales associate that follows up after shoppers leave.
It follows up over iMessage, answers questions and brings shoppers back to buy. Voice calls in early access.
A quarter of the sales it makes. No platform or seat fee.
Cart left: linen shirt, size M
Hi, I'm the associate at Marlow & Co. Questions on the shirt?
Is M too tight? I'm between M and L.
The size note says it's cut relaxed. M fits closer, L looser.
L then. Will it shrink?
The care card has no shrinkage data, so I won't promise.
Complete order01 / Old vs new
A reminder can't talk back.
Cart flow today
- 1A shopper leaves the cart.
- 2A generic reminder goes out.
- 3The sale is gone.
With an associate
- 1A shopper leaves the cart.
- 2It answers their questions.
- 3The shopper buys.
02 / On the floor
Two more conversations.
Checkout started: ceramic pour-over set
Hi, it's the associate at Marlow & Co. Anything unclear?
What if it arrives broken?
Per the approved policy, damaged items are replaced or refunded. Link below.
Good enough.
Your set is still in the cart.
Back to checkoutOrder placed: linen shirt, size L
Order confirmed. The store pairs this with the linen shorts. Want a look?
Do they come in sand?
Sand is in stock. They check out separately.
L please.
Here you go.
Add the shorts03 / On the phone
Early accessIt can use the phone too.
Early access, on request. It says it's an AI, calls only shoppers the store may call, and stops at once on a bad time or stop request.
Marlow & Co., this is Associate, an AI. You called about the linen shirt?
Yes. I'm between M and L.
The store's size note says it's cut relaxed. M fits closer, L looser.
Call ends. The cart link follows by message.
04 / The job
Five things it does.
- 01
Abandoned carts
Follows up on what they left.
- 02
Abandoned checkouts
Asks what stopped them.
- 03
Product questions
Answers, instead of a generic flow.
- 04
Objections
Sizing, shipping, policies, from your information.
- 05
Post-purchase add-ons
Suggests something that goes with the order.
05 / Commission
You pay it a commission.
A quarter of the sales it makes. No platform or seat fee.
Associate keeps 25% of incremental revenue traced to a conversation. Nothing owed for a month it sells nothing. Terms agreed in writing.
Your own number in, the arithmetic out. Not a result, not a promise. The exact terms are agreed in writing.
06 / Supervision
You manage it like a hire.
You stay in control
You approve what it says. No discounts unless allowed.
Approved information only
If it doesn't know, it says so and hands off.
Permission and STOP
Only permitted shoppers. STOP honored. Quiet hours apply.
How we count
Orders traced to a conversation, against a random holdout.
Reporting
You see traced orders and the holdout comparison.
A message log
Every message is logged, and you can read it.
07 / Questions
Asked first.
How does it know what to say?
From the product and policy information you approve. Nothing else.
What if it doesn't know?
It says so, doesn't guess, and can hand off to your team.
How do you count revenue?
Orders that trace to a conversation in an agreed window, measured against a random holdout.
How does pricing work?
A quarter of attributable incremental revenue. No platform or seat fee. Nothing for a month it sells nothing.
Is it just an SMS sequence?
No. A sequence sends everyone the same messages. Associate answers and carries the thread.
How much control do I have?
You approve the information, set the limits, read every message.
Permissions, and iMessage or SMS?
Only shoppers the store may contact. STOP is honored. iMessage first, with a fallback. For your own obligations, ask your counsel.
Do you also make phone calls?
Early access, on request. It says it's an AI, calls only permitted shoppers, and stops on a bad time or stop request.
08 / Apply